Monday, 5 June 2017
Monday, 8 May 2017
Thursday, 4 May 2017
Friday, 21 April 2017
Additional theories for audience. Patrick Films
Patrick Phillips and the 5 pleasures of film can be applied to your music video. How did you intend the audience to react or how could they react to your music video???
1:SHAPE
One pleasure of film texts is the pleasure of shape
• A) the audience hope for more
undiluted emotion, more intense spectacle, more stimulation etc in order to
have all the emotions made clearer and more absolute
• B) the audience desire resolution so that we
feel emotionally satisfied by pleasingly absolute ‘closure’.
2:PLAY
The audience can enjoy the fact that
films offer the opportunity to try out experiences and undergo states of being
or feelings/emotions that are often very different to our daily lives.
These are forms of sophisticated imaginative ‘play’ that happen in a
reassuringly safe way. They can play with the viewers emotions or make them experience things that they ahven't before.
3:REFLECTION
Narratives force us to consider big issues and give
us an opportunity to reflect on issues that we might not consider or that pass us by in real life. In
films we encounter big questions about love, life, death, moral dilemmas etc
and gain pleasure from reflecting upon them for a limited time.
4:DESIRE
A massive pleasure of films, Phillips argues, is
that they involve staging our desires and letting us play out our fantasies –
they are an outlet for our imaginative selves. While being a spectator we
imagine ourselves to be the beauties and heroes on screen, living out a
glamorous and exciting life.
5:CATHARSIS
Catharsis
is about having a big emotional release. The idea is that powerful
onscreen drama helps the viewer identify with the experiences, especially
sorrowful ones, of characters in a film. Drama can evoke powerful emotions, and
people who watch it and are moved. lThe emotion we feel and express is a kind of liberation as we vent feelings it
would be ‘inappropriate’ to express at other times or that we might have
suppressed and stored up.
Wednesday, 5 April 2017
Sunday, 2 April 2017
Genre Theory. Lesson 2
Try the ideas of Buckingham, Altman, Todorov in relation to the fluidity and continuity of genres against this depiction of popwaves . It is also evidence of Derrida's points that texts participate in, rather than belong to genres, and that defining genres and assigning texts to genres is a subjective activity (i.e. there is no one "right" answer - like in most of Media Studies). You could also think about the ideas of Abercrombie in relation to why the industry needs a continual evolution of genres in order to target new audiences. Or Feuer's and Casey's points about the preference for genres that go along with the wider dominant ideology in society,
Genre Theory. Lesson 1
Below is link that can help you explore different genres of music.
Here's a reward from the distraction factory: an attempt to represent music genres: http://everynoise.com/engenremap.html
Don't get lost in there.
Thursday, 30 March 2017
Lesson 1. Representation
Please refer to the earlier representation presentations (at the start of the blog that were used in coursework and collective identity).
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